People with body-focused repetitive behaviors (BFRBs) often desperately want to stop pulling, picking, biting, or manipulating their bodies. Yet underneath the desire to change, a hidden question can emerge: What if I actually succeed? A BFRB can become familiar, soothing, stimulating, or woven into everyday routines. Letting go can bring unexpected anxiety or ambivalence. Understanding what the behavior provides, and what feels frightening about giving it up, is an essential part of effective BFRB treatment.
You may have told yourself countless times that you are going to stop.
You may have tried to stop pulling your hair, picking your skin, biting your nails, or chewing the inside of your cheek. You may have read articles, watched videos, bought fidget tools, covered mirrors, worn gloves, or promised yourself that this time would be different.
And yet the behavior continues.
Sometimes the fear is: “What if I fail at treatment?”
But there is often another question that feels much harder to admit:
“What if I actually succeed?”
For someone who has lived with a BFRB for years, that question can be surprisingly complicated.
Why Would Someone Be Afraid to Stop a BFRB?
BFRBs can be painful, embarrassing, frustrating, and time-consuming. Yet they can also serve an important function.
Pulling, picking, or biting can provide sensory stimulation, relief from internal tension, a way to manage boredom, or a familiar ritual while watching television, working, driving, studying, or trying to fall asleep.
Automatic Behaviors
You may suddenly realize that your hand has moved toward your hair or skin before you were consciously aware of what you were doing.
Focused Behaviors
You may deliberately search for an irregular hair, rough patch of skin, scab, or imperfection because completing the behavior produces a particular sensation or sense of completion.
Over time, the behavior can become deeply woven into daily life. This creates an uncomfortable contradiction: you can genuinely want the BFRB to stop while simultaneously feeling attached to aspects of the behavior.
What If I Fail at Treatment?
Fear of failure is completely natural when you have already tried repeatedly to change.
After years of unsuccessful attempts, it may feel safer not to hope too much. If you do not fully invest in treatment, you protect yourself from the disappointment of trying again and falling short.
You might find yourself thinking:
- “What if nothing ever helps me?”
- “What if I am simply incapable of stopping?”
- “What if I spend all this time and money and still pull or pick?”
- “What if I get better for a while and then relapse?”
These fears can lead people to postpone treatment altogether. Sometimes avoiding treatment becomes a way of avoiding another experience of failure.
Effective BFRB treatment does not demand perfection. It does not require you to exercise absolute control over every urge. Treatment focuses on increasing awareness, identifying the sensory, emotional, cognitive, environmental, and situational factors that maintain the behavior, and creating more choices in how you respond.
A setback is not proof that treatment has failed. It can provide useful information about what is maintaining the behavior and where treatment needs to be adjusted.
What If I Actually Succeed?
This second question is often much more subtle.
Imagine going through an entire evening without checking your skin. Imagine watching a movie without pulling. Imagine looking in the mirror without searching for an imperfection to pick. Imagine getting dressed without automatically checking for evidence of hair pulling or skin picking.
That sounds liberating, but it can also feel intensely unfamiliar.
If a BFRB has been part of your life for years, you may not know what it would be like to live without it. You may wonder what you will do with your hands, how you will soothe yourself, how you will handle boredom, or how you will tolerate an imperfection without fixing it.
Recognizing that a behavior provides comfort or sensory satisfaction does not mean you secretly want to continue it. It simply means that change can involve letting go of something familiar, even something that has caused significant distress.
Understanding the Internal Ambivalence
The psychological conflict underneath a BFRB is rarely black-and-white:
- “I hate what I do, but it relaxes me.”
- “I want my hair to grow back, but I love the physical sensation of pulling.”
- “I know picking damages my skin, but I can’t stand leaving an imperfection alone.”
- “I want to stop biting, but I don’t know how else to release this tension.”
You may feel embarrassed by the behavior and still find it comforting. You may desperately want the consequences to stop while simultaneously missing something about the behavior itself.
This ambivalence is not a sign that you lack motivation. It is vital clinical information.
Specialized BFRB treatment evaluates what the behavior accomplishes in the moment. Is it fulfilling a sensory need? Providing stimulation? Soothing tension? Helping with boredom? Creating a sense of completion? Giving you something predictable to focus on?
Once these factors are understood, treatment can address the underlying patterns maintaining the behavior rather than relying on basic “willpower.”
If you are navigating this conflict, you can schedule a confidential BFRB consultation with our office.
Breaking the Cycle: What Happens When You Stop Fighting the Urge?
Successful BFRB treatment is not simply about trying harder. Evidence-based behavioral approaches provide structured frameworks for understanding and changing the cycle:
- Habit Reversal Training (HRT): Helps build awareness of early signs that a behavior is about to occur and teaches competing responses that make the habitual movement more difficult to complete.
- Stimulus Control: Involves modifying the environment and routines surrounding the behavior, such as changing mirror placement or seating arrangements.
- Comprehensive Behavioral Model (ComB): Examines the individual sensory, cognitive, affective, motor, and environmental factors contributing to the behavior.
The goal is not necessarily to make every urge disappear. Treatment helps create space between the urge and your response.
Instead of “I have an urge, so I have to pull,” the experience gradually becomes: “I have an urge, and I have choices about what I do next.”
What If Part of Me Doesn’t Want to Give It Up?
You do not have to arrive at treatment completely certain that you are ready to let go.
You can desperately want the consequences of the BFRB to stop and still miss something about the behavior. You can be exhausted by trying to control it and simultaneously be afraid of what will happen if it is no longer part of your life.
You can even wonder who you will be if you are no longer constantly managing, hiding, resisting, or thinking about your BFRB.
This is exactly the kind of conflict that can be explored in specialized BFRB treatment. Exploring what the behavior provides, what keeps it going, and what feels frightening about changing it can itself be part of the work.
What If Treatment Changes More Than the BFRB?
One of the most meaningful changes in BFRB treatment may not simply be pulling less hair, picking less skin, or biting less often.
It may be having more mental space.
Instead of thinking about whether you pulled today, hiding areas of your skin, searching for imperfections, or planning how to prevent someone from noticing the behavior, you may gradually have more attention available for other parts of your life.
Treatment also means learning to tolerate experiences that previously triggered the BFRB: boredom, tension, uncomfortable sensations, imperfections, or the feeling that something is not quite right. Successful treatment is not simply about taking something away. It is about developing greater freedom in how you respond.
Frequently Asked Questions About BFRBs and Treatment
Q: Can I stop my BFRB and still enjoy parts of it?
A: Yes. BFRBs can provide sensory satisfaction, stress relief, stimulation, or physical comfort alongside significant distress. Recognizing that a behavior serves a purpose is an important step toward finding alternative ways of responding to urges and meeting those needs.
Q: What if I am afraid of giving up my BFRB?
A: Ambivalence is a normal part of the therapeutic process. You do not need to resolve every conflicting feeling before starting therapy. Exploring what feels difficult about letting go can be part of the work itself.
Q: Can specialized BFRB treatment help if I have tried everything else?
A: Many people seek specialized care after years of trying general therapy or self-help techniques without success. Behavioral approaches such as ComB and HRT identify the specific sensory, emotional, cognitive, motor, and environmental factors maintaining the behavior.
Q: What if I am afraid that I will fail at treatment?
A: You do not have to know in advance that treatment will work. The goal is to understand your individual BFRB pattern and develop skills that allow you to respond differently over time. Progress does not require perfection.
Specialized BFRB Treatment
Dr. Suzanne Feinstein is a Columbia University-trained licensed clinical health psychologist who provides evidence-based behavioral treatment for body-focused repetitive behaviors, including trichotillomania (hair pulling). dermatillomania (skin picking), nail biting, and chronic cheek/lip biting.
Treatment integrates Habit Reversal Training (HRT), Stimulus Control, and the Comprehensive Behavioral Model (ComB), tailored to the specific behavioral pattern maintaining your BFRB.
You do not need to arrive at therapy with complete certainty or motivation. If you are afraid of failing, or surprised to discover that part of you is afraid of succeeding, that conflict can be part of the work.
Individualized consultations are available across New York State and Connecticut.
To schedule an initial consultation with Dr. Suzanne B. Feinstein, call 646-345-3010 or visit Advanced Behavioral Health.

